Tag Archives: Inaccurate Results

There’s Polling and Then There’s Push Polling

By Peter Toll

Has a pollster called lately? Did they try to influence you with an eye to possibly changing your mind? If so, beware. But first a little background.

Independent election and issue polling started in the early 1960s. Some folks named Gallup had a bright idea: “Let’s just ask ’em” when seeking how people felt about a political candidate or a particular issue. Then we can sell the information, they figured, and make some money. They made it statistically sound. Continue reading